03May2012
Baidu SEO: How to rank on China’s largest search engine?
China is a huge market with a population of over 1.3 billion people. Out of this mammoth 1.3 billion approximately 160 million chinese consumers have purchased a product or service and this number is rising very rapidly. Baidu has over 83% of the China search market and serves 4 times the number of queries of the nearest competitor. Baidu is the search giant of China. If you are looking to mar
Read MoreView Comments (6)01May2012
Top 10 SEO Blogs to Follow on Twitter
@SEOmoz - SEOmoz is a daily SEO blog run by Rand Fishkin. It has two sections, the main blog and YOUmoz which is their user generated guest posts. This blog concentrates a lot on inbound marketing, content creation and SEO. http://www.seomoz.org @marketingpilgrm - Marketing Pilgrim was started by Andy Beal. It is more about online marketing in general rather than just S
Read MoreView Comments (4)24Apr2012
Social Retention VS Social Acquisition – The Opportunity To Build Long Term
Acquisition seems to always be on the mind of the modern day marketer, and rightfully so. You need to acquire customers. Your prime directive is to gain awareness and create a constant stream, or in some cases an influx, of leads for your business. But what happens when a new platform arises that gives you a different opportunity? You see people executing their very human ingrained behavior: th
Read MoreLeave a Comment04Dec2011
Unexpected Business Advice at The Airport
Slouched in a chair at the Las Vegas airport waiting to board a flight to MSP, I noticed the man across the aisle appeared very interested in the book I was holding. We eventually made eye contact and he asked, "What do you think of that?" pointing at the book. I explained I was just a few chapters into Free by Chris Anderson and could not make a recommendation either way. After exchangi
Read MoreLeave a Comment17Oct2011
9 Do’s and Don’ts to Increase Your Amazon Star Rating
The rise of e-commerce has not only transformed the way customers buy products, but how they choose them as well. Unless you've been living under a rock for the last decade, you probably realize that reviews and ratings left by previous buyers can greatly influence a future shopper's impression of a product or seller. Marketing Experiments confirmed this by testing products with no ratings vs. tho
Read MoreView Comments (2)30Sep2011
Don’t Be Afraid of Those Dominant Brands—Local Search Optimization
The ever so popular “think big” can be great advice for a small business when it comes to marketing, selling, and expanding; however do not forget the ever so popular “slow and steady wins the race.” If you’re not into cheesy one liners, consider the ways in which you can keep your business growing without doing too much too quickly. As a small company, it can often be difficult
Read MoreView Comments (3)26Sep2011
Shout Your Message from the Rooftops with Social Media
Social Media has changed the face of marketing in countless ways. It can give your business unprecedented exposure to thousands of new markets all over the globe. There are many ways to improve your social media efforts. Let me show you a strategy I’ve found to greatly increase the participation of others in sharing your content across social networks. Why Social Media?
Read MoreView Comments (3)15Sep2011
Increase Your Conversions on a Shoestring Budget
A lot of times internet marketers get so involved with one spectrum of our field that they lose sight of the big picture. Whether it is SEO, social media, email or PPC, focusing too hard on one niche of the industry can really set you up for missed opportunities. That being said, for all of you SEO die-hards I have been implementing a great new tactic to my internet marketing strategy as of latey
Read MoreView Comments (2)13Aug2011
Is your content delivering results?
Many SEOs (Search Engine Optimizers) look at content purely from a ranking perspective, i.e. have I included my target keyword and it's variations enough? However for me optimizing content is about creating pages that “sell” and deliver results once the visitor has landed. After all why go to all that trouble of ranking in Google if your site can’t convert those extra visitors into somethi
Read MoreView Comments (4)04Aug2011
10 Best Quora Threads to Learn SEO
Quora has grown rapidly and is a place where you can literally ask anything you can think of and get highly credible people answering it. A lot of SEO questions have been asked and a lot of answers have been submitted by some of the best brains in the SEO space. Here are some of the best Quora threads to help you learn more about SEO. http://www.quora.com/SEO/What-are-the-best-resources-to-lea
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